The processing of personal data and respect for privacy have always been one of our core concerns.

Also, SERGE FERRARI undertakes to comply with the legislation in force regarding protection of privacy and personal data and, in particular, the European regulations concerning the protection of personal data (RGPD) of April 27, 2016.

The purpose of this privacy policy (hereinafter \"\"Privacy Policy\"\") therefore:

- allows your personal information to be communicated with complete confidence and confidentiality when you enter into a relationship with SERGE FERRARI, by any means and in particular when you use the site (hereinafter \"\"Website\"\"),\"

 - informs the purposes of processing the data collected by SERGE FERRARI,

- informs as to the measures taken to ensure the confidentiality and security of personal data

- and in general, informs you as to your rights with regard to personal data.

1. Who are we?

Personal data concerning you is processed by SERGE FERRARI, a simplified joint stock company registered in the Vienna Trade and Companies Register under number 300 821 873, having its registered office at ZI la Tour du Pin 38110 ST JEAN DE SOUDAIN, with a share capital of 14,169,170 euros (hereinafter “SERGE FERRARI”).

2. When do we collect personal data?

When you enter into a relationship with SERGE FERRARI, by any means whatsoever, in particular when you use the Website, you may be required to communicate a certain amount of personal data concerning you, that is to say information allowing you to be identified directly or indirectly.

You will be required to communicate personal data for:

- creating your personal account or connecting to it,

- browsing the Website,

- filling in any form on the Website,

- subscribing to our newsletter,

- receiving a catalogue or information about our products and services,

- making a purchase,

- publishing a notice,

- carrying out all correspondence with us by telephone, e-mail, social networks, forum or any other means,

- reporting a problem or requesting assistance, contacting customer service,

Following the setting up of your account and subject to your consent, you may receive information and commercial offers from SERGE FERRARI by electronic communication (newsletters, email, sms, etc.). These emails allow you to keep informed of the latest news from SERGE FERRARI and the advantages our brand can offer you. We measure the proportion of these electronic mail campaigns which are opened so that we can adapt them to meet your needs as much as possible. 

We can send you e-mail alerts to keep you updated of availability. Depending on the case, these alerts allow you to be kept informed when the product you are interested in is available again. 

Certain items of personal data that may be requested from you is mandatory. The compulsory nature of the data collected is indicated by an asterisk, while other items of information are optional. The absence of mandatory personal data will result in making it impossible to access all the services offered by SERGE FERRARI.

The products and services offered by SERGE FERRARI and, in particular, the Website, are not intended for minors. However, if you are a minor and have communicated your personal data,  you must guarantee that you have obtained the prior authorization of one of your parents before doing so. SERGE FERRARI disclaims all responsibility in the event of such authorization not having been obtained. All parents and guardians are advised to encourage responsible and prudent behavior on the part of minors when communicating their personal data on the internet.

3.What personal data do we collect?

SERGE FERRARI may collect the following personal data from you on the Website:

Identification data

Title / surname / first name / - Email address, telephone, - the username and password associated with your user account, - delivery address, - billing address, - language

Connection data - IP address, browsing history, order history, visit path, operating system, information on the devices from which you are visiting the Website, preferences and centers of interest, product “wish list” consulted, etc.
Location data - geographical position

For all other data collected elsewhere, the data collection form will describe the rules applicable to the data thus collected in the event that they differ from from the rules contained in this policy.

4. For what purposes are they collected?

In the course of the relationship you have with SERGE FERRARI, whatever the nature of this relationship, SERGE FERRARI may collect personal data from you for several reasons:

• Management of orders and customer relations (for example deliveries, invoices, accounting and in particular management of customer accounts, monitoring of customer relations, management of complaints, delivery incidents and after-sales service),

• Paying for your orders: when you pay on the Website, your payments are secure. SERGE FERRARI does not collect your payment data but only a payment identifier and the first 6 and last 4 digits of your card to allow you to recognize the card which was used for payment. All of your bank details are collected only by our PAYPLUG (France) and CHECKOUT (rest of Europe) certified payment service providers, which guarantee payment security.

• Customer knowledge and statistics and performance of the Website.

We may use data to have a better understanding of our customers or for statistical purposes to analyze Wensite activity and improve the services we offer.

The legal bases on which we rely to process personal data include processing which:

 - are necessary for the execution of the contract concluded between you and SERGE FERRARI, such as: ensuring the subscription, monitoring, execution and management of the contract (order management, creation of your personal account, payment, delivery, invoicing , management of non-payment and possible litigation, response to your research or requests for information concerning the products sold or to your complaints etc.) in compliance with applicable legal and regulatory conditions; provide you with the products you order and respond to your requests;

- are necessary to comply with the legal and regulatory obligations which are imposed upon SERGE FERRARI such as social and tax declarations and accounting obligations;

- are necessary for the respect of our legitimate interests such as the development of the activities of SERGE FERRARI, the improvement of the services, the search for new services, the administration, the maintenance and the improvement of the Website, the fight against fraud and managing your customer account;

- are based on the consent of our customers, which consent can then be withdrawn at any time under the conditions provided for in article 8 of this privacy policy in order, in particular, to communicate with you about our products and provide you with information about our products.

5. How long is this information kept?

During the relationship you have with SERGE FERRARI, whatever the nature of this relationship, SERGE FERRARI may collect personal data from you in the following ways:

Purpose of processing

Legal basis for processing

Personal data processed

The duration of the conversation

Creation of your personal account and connection to it


Identification data (Title / surname / first name/country / email,

postal address, telephone number, username and password associated with your user account)


Duration of the contractual relationship and 5 years maximum from its termination in intermediate archiving, except for contracts of more than 120 euros including tax where the duration is increased to 10 years.

Management of your order and delivery


Identification data 

Duration of the contractual relationship and 5 years maximum from its termination in intermediate archiving, except for contracts of more than 120 euros including tax where the duration is increased to 10 years.

Respond to your research or requests for information concerning the products sold or to your complaints

Consent or Contract

Identification data

Operational basis: 5 years from the last activity

Manage reviews/comments

Consent or legitimate interest

Identification data

Operational basis: 5 years from the last activity

Perform statistics for the purpose of improving our products and services

Legitimate interest

Connection and identification data

Operational basis: 5 years from the last activity

Sharing of data within the SERGE FERRARI group for customer knowledge purposes

Legitimate interest

Identification data

Operational basis: 5 years from the last activity

Archiving: 5 to 10 years

Storage of bank card data following payment

Legal obligation

Bank data

15 months

Sending Newsletter


Identification data

Until withdrawal of consent or 3 years from last contact

For all other data collected elsewhere, the data collection form will describe the rules applicable to the data thus collected in the event of them being different from the rules contained in this Privacy Policy.

6. To whom is my personal data addressed?

Personal information collected by SERGE FERRARI is not sold to third parties. However, we may share personal data collected with other entities, namely:

- the authorized members of the SERGE FERRARI staff in the context of carrying out the missions resulting from the purposes identified above;

- service providers, in particular those who perform certain functions on our behalf (hosting, maintenance, sending communications);

- business partners: subject to your express prior agreement, we may share your personal data with certain selected business partners so that they can provide you with special offers and advertisements;

- judicial officers and ministerial officers within the framework of their mission of litigation management and recovery of B103debts: in the event of litigation, we are likely to share your personal data for the defense of our rights;

- with administrations for social and tax declarations in particular;

- with third parties when you have given your consent to said sharing.

We are also likely to disclose your personal data to any potential buyer in the event of the sale of a SERGE FERRARI entity or its assets.

We reserve the right to disclose your personal data to other parties in cases where the law, a regulatory provision in force, a court order or a regulation requires or authorizes it, or if this disclosure is necessary within the framework of an investigation, or a procedure, on the national territory or abroad.

In addition to the assumptions listed above, we may disclose non-personal information to third parties, such as aggregated statistical data.

7. How is my personal data protected?

SERGE FERRARI is committed to ensuring the security of the data you transmit. In order to prevent any unauthorized access, use, modification, destruction, loss, damage or disclosure, appropriate technical and organizational measures have been taken to protect the data collected. 

In particular, the security of your data is ensured:

- thanks to protection by username and password;

- thanks to the use of the industry standard TLS to ensure the security of interaction,

- by only allowing authorized persons to have access to your data (e.g., only members of SERGE FERRARI or their partners who need to access it for the purposes indicated above will be able to consult it).

To help in this process of protecting your data, you are recommended to avoid using a username or password that is too obvious. You should also change your password regularly and be careful not to communicate your password to anyone else.

Unfortunately, the transmission of information, particularly via the Internet, is not completely secure. Although SERGE FERRARI undertakes to do everything possible to protect your personal data, SERGE FERRARI cannot fully guarantee the security of the data concerning you that you have provided.

In the event of any violation of your personal data presenting a risk for the rights and freedoms of the persons concerned, please note that SERGE FERRARI has the obligation to inform the appropriate control authority and inform you, as soon as possible, of any violation of personal data likely to create a high risk for your rights and freedoms, so that you may take the necessary measures.

8. What are my rights?

You have the right to access your personal data, to modify it, to erase it, to be forgotten by SERGE FERRARI, to limit the processing of your data, to receive personal data concerning you, provided to SERGE FERRARI, in a structured, frequently used and machine-readable format, and, for legitimate reasons, to oppose the processing of personal data. When the processing is based on your consent, you also have the right to withdraw it. You also have the right to lodge a complaint with the CNIL or a data protection authority of a member state of the European Union and to define post-mortem directives.

This right can be exercised at any time:

- Either via the contact form available on the Website,

- Or by mail to SERGE FERRARI SAS Customer Service, Zone Industrielle Rochetoirin 87 Rue Joseph Jacquard - Bâtiment F, 38110 ROCHETOIRIN (France)

In order to allow SERGE FERRARI to respond quickly, please enter your name, surname, e-mail, address and, if possible, your customer reference. Certain requests to exercise your rights (right of access) must be accompanied by a photocopy of an identity document bearing your signature in order to verify your identity and specify the address to which the reply must be sent. A response will then be sent to you, except in special cases, within one (1) month of receipt of the request.

9. Is my data transferred outside the European Union?

In principle, the personal data collected is not intended to be transferred outside the European Union. This personal data is hosted on a server located in the European Union.

However, if a transfer of data to countries not recognized by the European Commission as having an adequate level of protection should be considered, SERGE FERRARI will inform you.

10. What about cookies?

During your visits to the Website, a \"cookie\" may be placed on your computer, tablet or smartphone. Cookies record information relating to your browsing on the Website (pages consulted, date and time of consultation, etc.) and thus allow us to know your preferences and  meet your expectations and needs even better.

During your first visit to the Website, a banner informs you of the presence of these cookies and invites you to indicate your choice. If you object to the use of these cookies and other cookies, you can deactivate them by following up the instruction link displayed in the \"My preferences\" banner. Furthermore, you can at any time obtain clear and explicit information on the purposes for which cookies are used, information on the means of opposing the use of cookies and managing the use of each of these cookies, by clicking on the link featured in the same banner.

We draw your attention to the fact that refusing cookies may prevent you from accessing some of the Website's features. If the systematic deactivation of cookies on your browser prevents you from using certain services or functionalities provided by SERGE FERRARI, this malfunction cannot in any case constitute damage giving entitlement to compensation for this fact.

As on most websites, the Website uses cookies which can be classified into four categories:

Type of cookie


Conservation duration

Strictly necessary cookies

These cookies are strictly necessary for the functioning of the site, you can deactivate them by modifying the parameters of your browser but you will not be able to use the site normally.



These cookies are used to analyze traffic and customer behavior on the site, to help us understand and understand how you interact with the site in order to improve performance.

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These cookies provide the information necessary for the applications of the site itself or integrated by third parties, if you deactivate them, you may encounter problems in the operation of the page.

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Guided cookies

These cookies can come from the site itself or from third parties, they help us create a profile of your interests and offer you advertising based on your preferences and interests.

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11. Social networks

The Website uses \"plug-ins\" or social modules. These include small “like”, “share” buttons from third-party social networks such as Facebook, Instagram, Pinterest, Youtube and Twitter, which you can find on the Website. When you consult a page of the Website containing plug-ins or social modules, a connection is established with the servers of the social networks in question, which are then informed that you have accessed the corresponding page of the site consulted, even if you do not do not have a user account.

12. Modification of the Privacy Policy

SERGE FERRARI reserves the right to modify or more generally update this Privacy Policy at any time and without notice. Any substantial change will be reported on the Website and / or, if applicable, by email. We invite you to regularly consult this page in order to keep informed of changes to the Privacy Policy.



For any remark or question relating to this document you can write to us at:

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